Industry
Chiropractic, sports performance, workplace wellness, and preventative injury rehabilitation
Services
Design and development of a modern, easy-to-use website to present services and professional approach
Client Overview
Dr. Luke Bulay is a chiropractor who leads Go-Chiro with a strong focus on enhancing professional sports performance, workplace wellness, and preventative injury rehabilitation. His practice draws on both traditional chiropractic principles and modern research in spine health, biomechanics, and neuroplasticity. Go-Chiro operates at the intersection of chiropractic care and performance, supporting people in activities ranging from lifting weights to working at a desk to competing in sport.
The Challenge
Go-Chiro needed a way to clearly present its services and professional approach, but without a website, Dr. Luke Bulay had limited reach and no central place to explain his philosophy or showcase what he offers. This lack of online presence made it harder for potential clients to understand his focus on sports performance, workplace wellness, and preventative injury rehab. He wanted a modern, accessible platform that would communicate his unique blend of traditional and research-driven chiropractic care, helping people quickly understand what Go-Chiro stands for and how it can support them.
The Process
- Discovery and understanding of the client’s goals, audience, and positioning.
- Planning the site structure so their story and services are simple to follow.
- Designing a visual direction aligned with the client’s brand and tone.
- Building the website with responsiveness, accessibility, and clarity in mind.
- Final refinements, launch, and support as the site goes live.
